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Niger fashion designer wants to spread positive image of her country

It was all glitz and glamour at the Joburg Fashion Week, a celebration of pan-African couture featuring designers and fashion creatives from across the continent.

Taking centre stage this year was Niger fashion designer, Alia Bare, with a collection she hopes will spread a positive image of her troubled home, which faces instability and economic sanctions following a military coup in July.

Bare, who’s lived in India and Senegal, showcased an elegant collection on Thursday which drew from her experiences living in different countries.

“It is a very important collection for me because it represents what I am in terms of my culture, my background. I’m from Niger and I’m from different ethnic groups, and I wanted to show that in this collection,” she said.

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